A three-year undergraduate programme open to students from Science, Arts and Commerce streams.
BBA is a three-year professional undergraduate course in business management, open to students from all three streams — Science, Arts and Commerce. The course builds management knowledge and leadership ability for managerial roles and entrepreneurship, through lectures and practical projects including internships, across the many phases of business administration, markets and marketing trends.
Financial Management
Marketing Management
Human Resource Management
Teaching combines lectures, case studies, project work, role-plays, group discussions and film screenings, mixed to suit each course. Case studies build experience of management predicaments; role-plays and simulations prepare real-time decision making. Industry interaction, live projects, innovation workshops and co-curricular activities add real-world texture, while continuous evaluation keeps academic rigour intact.